These Terms and Conditions are governed by the lawsof the Hong Kong Special Administrative Region. Anydispute arising out of or in connection with these Termsshall be submitted to the exclusive jurisdiction of the courtsof the Hong Kong Special Administrative Region.
This Privacy Policy (hereinafter referred to as “this Policy”) applies to the Pandaguide website (domain: https://pandaguide.cn/) and its related services. Please read and fully understand this Policy before using our products or services. By using or continuing to use our products or services, you signify your acceptance of this Policy and your consent to our processing of your personal information as described herein.
1. How We Collect and Use Your Personal Information
“Personal information” means any kind of electronic or otherwise recorded information that relates to an identified or identifiable natural person. We collect and use your personal information only for the following legitimate purposes:
(a) Information You Voluntarily Provide
- Enquiries and Communications – When you contact us through our website’s contact form, email, or telephone, we collect your name, email address, phone number, country/region, and any other information you voluntarily provide, in order to respond to your enquiries and needs.
- Travel Product Bookings – When you book travel products or services through us, we may collect:
- Basic identity information: name, gender, date of birth, nationality, identification document number (e.g., passport number);
- Contact details: mobile phone number, email address, mailing address;
- Travel requirements: travel dates, destinations, number of companions, special needs (e.g., dietary restrictions, accessibility requirements);
- Payment information: bank card number, cardholder name, expiry date, etc. (Payment information is processed through third‑party payment platforms; we do not directly store your complete payment details).
- Account Registration – If you register an account on our platform, we may collect your username, password, email address, mobile phone number, and similar information.
(b) Information We Automatically Collect
When you visit our website, we may automatically collect:
- Device information – including device model, operating system version, browser type and version, etc.;
- Log information – including your IP address, access time, pages visited, clickstream behaviour, referral source, etc.;
- Cookies – we use cookies to enhance your browsing experience, remember your preferences, and analyse website traffic.
(c) Purposes of Using Your Information
We use your personal information primarily for the following purposes:
- To provide you with travel consultancy, itinerary planning, and booking services;
- To process your orders, complete payments, and send booking confirmations;
- To offer customer support and respond to your requests or complaints;
- To send service‑related notifications (e.g., itinerary changes);
- To improve our service quality and optimise website functionality and user experience;
- To comply with legal and regulatory obligations.
2. How We Share, Transfer, and Publicly Disclose Your Personal Information
(a) Sharing
We do not share your personal information with any company, organisation, or individual except in the following circumstances:
- With your explicit consent – after obtaining your separate consent, we may share your information with other parties.
- With partners – to fulfil the travel services you request, we may share necessary information with the following types of third parties:
- Hotels, airlines, railway operators, and other accommodation and transport providers;
- Local travel agencies, guides, and ground service providers;
- Scenic spots and event organisers;
- Payment service providers. We only share personal information for legitimate, necessary, specific, and clearly defined purposes, and we share only the minimum information required to provide the service.
- Legal requirements – when required by laws, regulations, litigation, dispute resolution, or competent administrative or judicial authorities, we may share your personal information.
(b) Transfer
We will not transfer your personal information to any company, organisation, or individual except in the following cases:
- With your explicit consent;
- In the event of a merger, acquisition, asset transfer, or bankruptcy liquidation, if a transfer of personal information is involved, we will require the new holder of your personal information to continue to be bound by this Policy; otherwise, we will require that holder to obtain your authorisation anew.
(c) Public Disclosure
We will publicly disclose your personal information only in the following cases:
- With your explicit consent;
- When required by law, legal process, litigation, or mandatory government requests.
3. How We Protect Your Personal Information
- Security Management – We adopt industry‑standard security measures, including but not limited to encryption, access controls, firewalls, etc., to protect your personal information from unauthorised access, use, modification, or disclosure.
- Personnel Management – We grant access to your personal information only to employees and partners who have a legitimate need to know, and we impose strict access controls and confidentiality obligations.
- Incident Response – We have established an incident response mechanism for personal information security. In the event of a security incident, we will, in accordance with legal requirements, promptly inform you of the nature of the incident, its possible impact, the measures we have taken or will take, the steps you can take to mitigate risks, and our remedial actions.
- Storage Location – Your personal information is stored exclusively within the territory of the People’s Republic of China. If you use cross‑border services and we need to transfer your personal information abroad to complete the transaction, we will obtain your separate consent and require the recipient to process such information in accordance with this Policy and any other applicable confidentiality and security measures.
4. Your Rights
In accordance with applicable Chinese laws, regulations, and standards, we safeguard your following rights regarding your personal information:
- Right of Access – You have the right to access your personal information, subject to exceptions provided by law.
- Right of Rectification – If you find that the personal information we hold about you is inaccurate or incomplete, you have the right to request that we correct it.
- Right of Erasure – You may request the deletion of your personal information in the following circumstances:
- If our processing of your personal information violates laws or regulations;
- If we collected or used your personal information without your consent;
- If our processing of your personal information breaches our agreement with you;
- If you no longer use our products or services;
- If we no longer provide you with our products or services.
- Right to Withdraw Consent – For each business function, certain basic personal information is required to deliver the service. For additional personal information collected, you may grant or withdraw your consent at any time.
- Right to Cancel Account – You have the right to cancel your account. Upon cancellation, we will delete or anonymise your personal information in accordance with your request.
- Right to Obtain a Copy – You have the right to obtain a copy of your personal information.
If you wish to exercise any of the above rights, please contact us using the information provided at the end of this Policy. We will respond to your request within a reasonable period (usually no more than 15 working days).
5. Use of Cookies
- To provide you with a smoother browsing experience, we may place small data files called cookies on your computer or mobile device. Cookies typically contain an identifier, site name, and some numbers and characters.
- We use cookies mainly to:
- Remember your login status and preferences;
- Analyse website traffic and usage to improve our services;
- Deliver personalised content and recommendations.
- You may manage or delete cookies according to your preferences. Most web browsers allow you to block cookies or to delete cookies already stored on your device. However, if you do so, you may need to adjust your preferences each time you visit our website.
6. Protection of Minors’ Information
- We attach great importance to the protection of minors’ personal information. If you are under the age of 18, you should obtain the written consent of your parent or legal guardian before using our services.
- For personal information of minors collected with parental or guardian consent, we will only use or disclose such information as permitted by law, with the explicit consent of the parent or guardian, or as necessary to protect the minor.
7. Updates to This Policy
- We may revise this Policy from time to time. When changes are made, we will post the updated version on this page and notify you via website announcement or email before the changes take effect.
- Material changes to this Policy include, but are not limited to:
- Significant changes to our service model;
- Significant changes in our ownership structure or organisational structure;
- Significant changes in your rights regarding the processing of your personal information and how you may exercise them;
- Changes to our contact point for personal information security;
- Where a personal information security impact assessment indicates a high risk.
- Please take care to protect your personal information and provide it to others only when necessary. If you discover that your personal information has been leaked – especially your account and password – please contact us immediately so that we can take appropriate action.
We will generally respond to your request within 15 working days. If you are not satisfied with our response – particularly if our processing of your personal information has harmed your lawful rights – you may also lodge a complaint or report to the relevant regulatory authorities (e.g., the cyberspace, telecommunications, public security, and market supervision departments).
This Privacy Policy is the official privacy policy of Pandaguide (https://pandaguide.cn/) and is effective as of the date of publication.
